For seven years, custom UI on Salesforce had one answer: Lightning Web Components. If your team knew React, they learned…
Walk into any admin community right now, and you’ll hear the same nervous undertone. Everyone’s asking some version of the…
Every week I used to get the same two messages. One rep wanted me to pull “all the opportunities closing…
Leaving ‘Dreamforce’ this year, ‘AIforce’ was the main topic on everyone’s lips. It anchored the keynote, and Marc Benioff spent…
The Dreamforce 2026 Admin Keynote centered on the “Agentic Enterprise,” with admins positioned to build, deliver, and govern AI across…
These days, AI is just part of how Salesforce work gets done. Developers use it to read unfamiliar Apex, sketch…
Marc Benioff opened this year’s keynote with a question he clearly enjoys asking: Who’s going to win AI? He said…
Dreamforce starts tomorrow, and your feed is probably already filling up with people posting flight confirmations and Moscone Center selfies.…
When a request lands in an existing Salesforce org, the reflex is to open a new browser tab and start…
Most marketing teams are still trying to define GEO. Very few have asked what happens when GEO meets an AI…