These days, AI is just part of how Salesforce work gets done. Developers use it to read unfamiliar Apex, sketch…

Marc Benioff opened this year’s keynote with a question he clearly enjoys asking: Who’s going to win AI? He said…

Dreamforce starts tomorrow, and your feed is probably already filling up with people posting flight confirmations and Moscone Center selfies.…

When a request lands in an existing Salesforce org, the reflex is to open a new browser tab and start…

Most marketing teams are still trying to define GEO. Very few have asked what happens when GEO meets an AI…

You have added the green #OpenToWork frame. You wrote a LinkedIn post: “Happy to share that I’m looking for my…

When I started working more closely with Agentforce, I realized that troubleshooting an AI agent can take you in very…

Salesforce and Anthropic have teamed up on something called Claudeforce, announced on August 26, 2026. It’s worth a closer look…

Most Agentforce demos stop at the fun part. An agent answers a question, everyone nods, and no one asks what…

Applications for the Salesforce Marketing Champions Class of 2026 are now open. If you love sharing what you know about…